Paul Fotheringham's artwork chosen for restaurant's loyalty card
AN ARBROATH student played his top card to scoop 250 when his design was chosen for a popular local restaurant loyalty card.
Paul Fotheringham, who is studying graphic design at Dundee College, was one of 17 students who presented proposals for the new 20% discount card issued by Littlejohns Restaurant in St Andrews.
The remit for the students was to produce a design with a Fife theme (the card will only be issued to Fife residents) which people would be proud to carry around with them.
Paul's design, incorporating an abstract fishing net background overlaid with the names of Fife towns, was the one chosen by Littlejohns senior staff, so the 19-year-old was presented with the 250 cheque for his efforts.
"Although all the designs were good, we felt that Paul's work was ideal in terms of what we were trying to get across," commented Jim Birnie, Littlejohns training and standards manager.
"Not only did Paul achieve the Fife theme, but his choice of colour, I'm sure, will mean that the card will really stand out among all the other cards that people now carry in their wallets."
Paul was delighted to have his work chosen. "The money will come in very handy as I have been considering buying a digital camera both for leisure use and to help with my studies," said the former Arbroath High School pupil.
Mark Cassidy, lecturer in visual communications, was also pleased to see the project being such a success. He commented, "This sort of project allows our students the chance to experience a 'real' working environment so we are grateful to Littlejohns for affording our students this opportunity."